In nature fight is treated as the last resort. Each living creature instinctively feels that in a direct attack it might suffer a lot and usually it tries to mitigate in its own way the dangerous situation it is facing.

This is also how the world is perceived by us – humans. We are also born with a certain amount of knowledge of the subject. Infants crave for food, attention, being carried around in one’s arms. Their cry or smile is nothing other than their first negotiation attempt. As humans we negotiate throughout our entire lives, using our natural talents more and more willingly as time goes by.

Business development however is far more complex and its crucial part is general agreement – a consensus. At UBC we can reach it because we operate focusing on thorough knowledge and experience within the field. We always act with our Customer’s best interest at heart. When truly high stakes are at risk…

… that is when we enter UBC’s area of expertise.